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Admissions, Effective Questioning · December 11, 2018

You Have to Ask Them Better Questions

By Jeremy Tiers, Director of Admissions Services        Last week I talked about paying close attention to the way that you start your sentences when you talk to prospective students. The words that you choose to use will either elicit a response, or you’ll get a whole lot of nothing. The same …

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Admissions, E-Mail, Phone Calls, Text Messaging · December 4, 2018

Avoid Saying This in Your Emails, Calls and Texts

By Jeremy Tiers, Director of Admissions Services    Words matter. Words compel us to do things, and they also bore us to the point where we stop paying attention or listening. This is especially true for every prospective student that you’re trying to enroll right now…traditional undergrad or …

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Admissions, Professional Development · December 4, 2018

Admissions Newsletter Survey Results

A couple of weeks ago I asked you to answer two very important questions. Q1: What one quality do you value the most in a leader? Q2: What one piece of advice would you give a new admissions professional or tell your past self? The survey was 100% anonymous, and I think the feedback will be …

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Admissions, Effective Questioning, Objections · November 27, 2018

Do You Have the Answer Yet?

By Jeremy Tiers, Director of Admissions Services    “Apps are up” is something I’m hearing a lot this fall as I talk with college admission leaders. Our conversation then quickly turns to how their staff will manage a busier than usual application load. When a student applies to your school …

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Admissions, Consistency, Conversion and Yield, Psychology · November 13, 2018

How to Persuade Them Through Small Wins

By Jeremy Tiers, Director of Admissions Services    It’s important to take your time and lead prospective students through the process of understanding all the different reasons why they should want to choose your school over the other colleges on their list. That involves persuasion and …

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Admissions, Campus Visit, Effective Questioning · October 30, 2018

Doing This After the Campus Visit??

By Jeremy Tiers, Director of Admissions Services    During a workshop I led last Friday, one of the things we discussed was personalizing the campus visit experience. Part of that has to do with what you do, or don’t do, in the days following a student’s visit (i.e. your post-visit strategy). …

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