By Jeremy Tiers, Vice President of Admissions Services 2 minute read Over the past couple of weeks I’ve been getting questions from my newsletter community about communicating with unresponsive inquiries – particularly those who visited campus earlier this year. As you might imagine, there are …
Have You Asked These Four Questions Yet?
By Jeremy Tiers, Vice President of Admissions Services 1 minute read When it comes to your admitted but undecided student population, the last thing you should ever do is sit back and assume this group has all the information they need to choose their college. Tudor Collegiate Strategies survey …
Here’s A Secret: It’s All About Inches, Not Miles
By Mandy Green 3 minute read When I first started my career, I believed that reaching new levels of success required major overhauls and big leaps. That belief was not only daunting but often overwhelming. However, as I gained experience, I discovered that real, lasting progress came inch by inch, …
The Next Big Thing In Recruiting Communication?
By Jeremy Tiers, Vice President of Admissions Services 2 minute read Last week during the session I co-led at the American Marketing Association Symposium for Higher Ed, one of the updated pieces of data I shared is that only 17.9% of students felt like the communications they received from …
Advice On The Best Time To Send Your Emails To Prospective Students
By Jeremy Tiers, Vice President of Admissions Services 1 minute read Email continues to be the preferred method of communication for the majority of traditional and non-traditional students during the college search process. One of the easiest things you can do to boost engagement is to schedule …
Stop Saying The Same Thing
By Jeremy Tiers, Vice President of Admissions Services 2 minute read Does this sound like you? You’re looking for a restaurant recommendation or maybe you’ve recently moved and need a new doctor or dentist. You ask your friends, or you go to Google and do a search. The result? You get like 10 …