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Admissions, Parents · October 13, 2014

The Balancing Act – Parents And Prospects

During much of my career as a college basketball coach I held the title of Recruiting Coordinator. That meant it was my responsibility to organize and helping execute the “campus visit.” When I put together the information packets, I always made sure that the parents received something unique that …

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Admissions, Decision Time · October 10, 2014

Will They Choose You?

It’s a hard thing to crack - the mind of a teenager. If you can figure out why 17 and 18 year-olds make the decisions they do, I encourage you to write a book because it’s a safe bet that you’d become a wealthy person. Admissions staffs across the country are constantly trying to understand how …

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Admissions, Repetition · October 10, 2014

Repetition And Recruiting

My 5-year old daughter recently learned how to ride her bike without the training wheels. Our message to her was simple – you fall down, you get back up. At times I’m sure we sounded like a broken record. Repeating those words however was key to her success. When it comes to promoting your …

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Admissions, Objections · October 10, 2014

Competing Against The Big Guys

John Schnatter’s first job in high school was at a pizza place named Rocky's. He started as a dishwasher and worked his way up to making pizzas. He quickly noticed there was something smaller pizza joints could provide that seemed to be missing from national chains – a quality pizza delivered with …

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