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Admissions, Creative Approaches, Effective Questioning, First Impression, Standing Out · October 5, 2021

Time to Reconsider Your Conversation Starters?

By Ethan Penland, Director of Admissions Services 2 minute read When I first started recruiting students, I thought I had the perfect lead-in into every conversation. What was it you might be asking? Well, it went something like this, “So, what interests you about [my …

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Admissions, Creative Approaches, E-Mail, Increasing Engagement, Standing Out, Using Personalization · July 13, 2021

A Smart Recruiting Move I Want You to Make

By Jeremy Tiers, Senior Director of Admissions Services 2 minute read If you’re like most admissions offices, you’re dealing with this scenario right now. You’ve got a list of rising senior inquiries who haven’t signed up yet for a campus visit and aren’t responding to your …

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Admissions, Conversion and Yield, Creative Approaches, Decision Time, Standing Out · April 6, 2021

Send Your Admitted Students This Creative Message

By Jeremy Tiers, Director of Admissions Services 4 minute read A few weeks ago I shared a strategy for dealing with unresponsive seniors in this article. Since then I’ve had a number of admissions counselors reach out to let me know they not only acted on my suggestion, but they’ve …

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Admissions, Creative Approaches, Increasing Engagement, Psychology, Strategy · March 16, 2021

Advice If Students Aren’t Responding

By Jeremy Tiers, Senior Director of Admissions Services 3 minute read One of the biggest questions I’ve been getting from my newsletter community the past few weeks has to do with inquiries and prospects who haven’t responded or taken action despite numerous emails, texts, and phone …

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Admissions, Creative Approaches, Effective Questioning, Objections, Standing Out, Strategy · February 16, 2021

Don’t Miss This Important Communication Tip

By Jeremy Tiers, Director of Admissions Services 2 minute read One of the biggest things I’ve talked about over the years is the importance of asking students (as well as parents and family members) direct and intentional questions. This should happen regularly during all stages of the …

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Admissions, Campus Visit, College Information Sessions, Creative Approaches, Virtual Events · October 12, 2020

Help Is On The Way

By Jeremy Tiers, Director of Admissions Services   As we hit mid-October, a lot of admissions leaders and counselors are struggling with two big problems as they work with this next class of students – a decrease in applications year/year, and low turnout for virtual events, college fairs, and …

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