By Jeremy Tiers, Director of Admissions Services 2 minute read In case you haven’t already heard, the human attention span has fallen to an all-time low of eight seconds – that’s one second lower than a goldfish. Our brains just can’t keep up with the amount of content and information …
Important Reminder From A 101 Year-Old Nun
By Jeremy Tiers, Director of Admissions Services 2 minute read Prior to the 2018 NCAA men’s basketball tournament, you had probably never heard of Sister Jean Dolores-Schmidt unless you worked at Loyola University Chicago. That all changed in a matter of weeks when 11-seed Loyola made a …
If We’re Being Honest…
By Jeremy Tiers, Director of Admissions Services 2 minute read If we’re being honest, colleges and universities should be auditing their enrollment communications plan every single year. And I would also add that one of the primary goals for each message you send should be to create …
Time To Stop Doing These Two Things?
By Jeremy Tiers, Director of Admissions Services 3 minute read If you’re reading today’s article, connecting and engaging with teenagers and other young people is probably a core part of your job. Both can definitely be a challenge. A big reason why is the words and language that get …
Best Time To Send Your Emails
By Jeremy Tiers, Director of Admissions Services Email continues to be the preferred method of communication for students throughout their college search. Back in August I sent you an article that focused on a few things you may need to stop doing before you hit send. That article has …
A Growing Problem
By Jeremy Tiers, Director of Admissions Services A lot of the emails that colleges and universities send prospective students and families continue to be filled with generalized facts, figures, phrases, and features of their campus, academic programs, etc. The same thing is also happening …