By Jeremy Tiers, Senior Director of Admissions Services 2 minute read Considering how hard it is to get and keep the attention of young people these days it’s important to know which phrases and words to avoid. There are three words in particular that a lot of admissions counselors, …
A Smart Recruiting Move I Want You to Make
By Jeremy Tiers, Senior Director of Admissions Services 2 minute read If you’re like most admissions offices, you’re dealing with this scenario right now. You’ve got a list of rising senior inquiries who haven’t signed up yet for a campus visit and aren’t responding to your …
Stop Making This Mistake
By Jeremy Tiers, Senior Director of Admissions Services 2 minute read In the words of one rising high school senior, “We don't want college search pamphlets, flyers, and emails with a list of majors and every other kind of information on it. We want something shorter and more …
Focus On Getting Their Attention First
By Jeremy Tiers, Director of Admissions Services 3 minute read Last week we talked about the importance of early personalized communication with rising seniors. If you missed that article, I encourage you to read it here. There’s a better than average chance that what you send this …
It’s Time We Talk About Juniors
By Jeremy Tiers, Director of Admissions Services 5 minute read We’re nearing the end of May, and most colleges and universities remain focused on converting admitted students from the Class of 2021 as well as preventing melt from those who have deposited/committed. There’s another …
Short Attention Spans Are Everywhere
By Jeremy Tiers, Director of Admissions Services 2 minute read In case you haven’t already heard, the human attention span has fallen to an all-time low of eight seconds – that’s one second lower than a goldfish. Our brains just can’t keep up with the amount of content and information …