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Admissions, Professional Development · November 2, 2021

How’s Your Staff Feeling?

By Ethan Penland, Director of Admissions Services 3 minute read My last post discussed the importance of having a conversation with students about stressors when it comes to the college search process. We're now in the month of November and your team has been grinding out through much …

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Admissions, Professional Development · October 19, 2021

Why is This So Taboo to Address?

By Ethan Penland, Director of Admissions Services 2 minute read World Mental Health Day was October 10th, which makes this a great time to discuss a topic that we continue to recognize, to a degree, as taboo. What would you expect the percentage of Americans who experienced moderate to …

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Admissions, Improving Customer Service, Increasing Engagement, Professional Development, Sales Basics, Standing Out · August 17, 2021

You Need To Consistently Do This

By Jeremy Tiers, Senior Director of Admissions Services 1 minute read In last week’s article, I made the statement that successfully recruiting your next class of students ultimately comes down to consistently doing 10 or 11 little things well. One of the key pieces of data we continue …

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Admissions, Effective Questioning, Professional Development · July 20, 2021

The Best Recruiters Do This

By Jeremy Tiers, Senior Director of Admissions Services 1 minute read Last week, as part of a virtual staff training I led for a university in Louisiana, I was asked to discuss some of the differences between an average recruiter/admissions counselor and those who really excel. So many …

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Admissions, Decision Time, Effective Questioning, Professional Development · May 18, 2021

They Didn’t Pick Your School…Now What?

By Jeremy Tiers, Director of Admissions Services 3 minute read It was looking/sounding like your school was one of their top choices, but in the end, they decided to go elsewhere. Now what? Should you just move on, or is it beneficial to try and figure out the why behind a student’s …

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Admissions, Building Trust, Improving Customer Service, Professional Development, Sales Basics, Standing Out · April 27, 2021

How Can I Help?

By Jeremy Tiers, Director of Admissions Services 2 minute read In almost every episode of the TV show New Amsterdam, Medical Director Dr. Max Goodwin asks “How can I help?” It’s hard for any of us to truly help someone until we get to know them – their current situation, frustrations, …

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