By Jeremy Tiers, Director of Admissions Services Too often colleges and universities don’t give prospective students and parents enough context when sharing different parts of their school’s story and value proposition. How often have you heard something like, “We have professors that …
5 Big No-No’s
By Jeremy Tiers, Director of Admissions Services Lately I continue to find myself repeating the same important reminder to admissions counselors – it’s your job to lead prospective students (and their parents) through the college search process from start to finish. Far too many …
Lessons From ‘The Last Dance’
By Jeremy Tiers, Director of Admissions Services For the past five Sundays I was glued to my TV from 9-11pm. Even if you’re not a sports or basketball fan, I’m guessing you know why. ‘The Last Dance’ docuseries about Michael Jordan and the Chicago Bulls dynasty racked up some …
This is a Core Part of Your Job
By Jeremy Tiers, Director of Admissions Services Whenever we partner with a college or university, I head to campus to lead a recruiting workshop for their admissions team. As you might imagine, that work is currently being done virtually/online. Part of that typically involves me …
The Worst Question You Can Ask
By Jeremy Tiers, Director of Admissions Services Last month I talked about paying close attention to the way that you start your sentences when you communicate with prospective students. Specifically, I gave you two key phrases to avoid. The same thing is important every time you ask …
Just Be Honest
By Jeremy Tiers, Director of Admissions Services When it comes to making a big financial decision, paying more for something, or picking one product or experience over another, we want and value honesty and transparency. And when a business, or in your case a college or university, …