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Admissions, Conversion and Yield, Decision Time, Standing Out · March 15, 2022

They Want To Know About These 4 Things

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read College and universities love to share tons of facts, figures, and bullet points when they communicate with inquiries, prospects, admitted, and committed students. The problem is, often times you end up vomiting …

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Admissions, E-Mail, Increasing Engagement, Psychology, Standing Out · February 8, 2022

5 Reasons Why Students Are Ghosting You

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read It’s a common frustration for admissions counselors every single winter. They email or text a group of seniors who showed some level of interest in their school last fall, and instead of a response (or an application …

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Admissions, Conversion and Yield, Standing Out, Storytelling · February 1, 2022

They Need You To Explain These Two Things

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read One of the biggest things prospective students at all stages struggle with during their college search is being able to differentiate between schools, especially colleges that are similar in size and/or …

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Admissions, Creative Approaches, Effective Questioning, First Impression, Standing Out · October 5, 2021

Time to Reconsider Your Conversation Starters?

By Ethan Penland, Director of Admissions Services 2 minute read When I first started recruiting students, I thought I had the perfect lead-in into every conversation. What was it you might be asking? Well, it went something like this, “So, what interests you about [my …

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Admissions, Fear, Standing Out · September 14, 2021

Have You Asked Them About This Yet?

By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Every prospective student regardless of stage or grade is scared, nervous, or worried about something during college search. For most it’s actually multiple things according to our survey research. If you’re looking …

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Admissions, Effective Questioning, First Impression, Standing Out, Travel Season · September 7, 2021

Important Fall Recruiting Tip

By Jeremy Tiers, Senior Director of Admissions Services 2 minute read Whether it’s in person or virtually this fall, you’re going to be making a lot of first impressions. Here’s a question I want you to ask yourself – In each one of those situations, am I going to be predictable or …

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