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Admissions, Creative Approaches, E-Mail, Increasing Engagement, Standing Out, Using Personalization · July 13, 2021

A Smart Recruiting Move I Want You to Make

By Jeremy Tiers, Senior Director of Admissions Services 2 minute read If you’re like most admissions offices, you’re dealing with this scenario right now. You’ve got a list of rising senior inquiries who haven’t signed up yet for a campus visit and aren’t responding to your …

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Admissions, Building Trust, Improving Customer Service, Professional Development, Sales Basics, Standing Out · April 27, 2021

How Can I Help?

By Jeremy Tiers, Director of Admissions Services 2 minute read In almost every episode of the TV show New Amsterdam, Medical Director Dr. Max Goodwin asks “How can I help?” It’s hard for any of us to truly help someone until we get to know them – their current situation, frustrations, …

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Admissions, Conversion and Yield, Creative Approaches, Decision Time, Standing Out · April 6, 2021

Send Your Admitted Students This Creative Message

By Jeremy Tiers, Director of Admissions Services 4 minute read A few weeks ago I shared a strategy for dealing with unresponsive seniors in this article. Since then I’ve had a number of admissions counselors reach out to let me know they not only acted on my suggestion, but they’ve …

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Admissions, Conversion and Yield, Increasing Engagement, Standing Out, Storytelling · March 9, 2021

Don’t Forget! Facts Tell and Stories Sell

By Jeremy Tiers, Director of Admissions Services 5 minute read Every year around this time, I find myself saying the following statement a lot. If you want to generate more deposits and commitments from your admitted students, incorporate more storytelling and become a better …

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Admissions, Creative Approaches, Effective Questioning, Objections, Standing Out, Strategy · February 16, 2021

Don’t Miss This Important Communication Tip

By Jeremy Tiers, Director of Admissions Services 2 minute read One of the biggest things I’ve talked about over the years is the importance of asking students (as well as parents and family members) direct and intentional questions. This should happen regularly during all stages of the …

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Admissions, Conversion and Yield, Decision Time, Standing Out, Storytelling · January 26, 2021

Two Super Important Questions They Need Answered

By Jeremy Tiers, Senior Director of Admissions Services 4 minute read Two years ago it was asking about fear, and in 2020 it was the importance of personalization. I really emphasized both of those topics during training workshops, conferences I spoke at, and on Twitter and LinkedIn …

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