By Jeremy Tiers, Director of Admissions Services Normally this time of year admissions teams would be having a lot of in-person conversations with prospective students. They’d be talking with students at their high schools or college fairs, and students would be visiting campus in sizeable …
Quick Reminder For You
By Jeremy Tiers, Director of Admissions Services This important reminder came last week from a student who replied to one of the focus group survey questions we asked about communicating with this generation of students during their college search: “The amount of college emails we get is …
Wow! Are Your Communications Making Them Feel Like This?
By Jeremy Tiers, Director of Admissions Services "I got through 10 lines of the handbook and just put it down because it became so frustrating and overwhelming at times.” That quote came from San Antonio Spurs forward DeMar DeRozan last week when he was asked about the 113-page health …
The #1 Thing That Needs to Change
By Jeremy Tiers, Director of Admissions Services How would prospective students and parents describe the interactions they have with you and your campus community, as well as the emails, letters, and other communications that make up your enrollment communications plan? What do you think …
What Now?? How to Handle Today’s New Normal
By Jeremy Tiers, Director of Admissions Services The past seven days feel like a blur, don’t they? Since the middle of last week, I’ve been emailing, texting, tweeting, and talking back and forth with clients and other college admissions leaders about the coronavirus and how to manage …
What Would Prospective Students Say About You??
By Jeremy Tiers, Director of Admissions Services As you prepare to interact with hundreds of new prospective students in the coming weeks on and off campus, I want you to think about this: If those students were asked to describe you and your interaction with them after the fact, what …