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Admissions, Text Messaging · March 8, 2022

Texting Students? Here’s Everything You Need To Know

By Jeremy Tiers, Senior Director of Admissions Services  4 minute read Over the past few years, our ongoing survey research with prospective students and current college freshmen has revealed that a greater number are comfortable receiving text messages from colleges and universities during …

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Admissions, Increasing Engagement, Text Messaging · January 19, 2021

Texting Advice Straight From Students

By Jeremy Tiers, Senior Director of Admissions Services 5 minute read Over the past two years, our ongoing survey research with students has revealed that a greater number are becoming comfortable receiving text messages from colleges and universities during their search. Let me give …

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Admissions, E-Mail, Increasing Engagement, Standing Out, Text Messaging, Using Personalization · January 5, 2021

Time To Stop Doing These Two Things?

By Jeremy Tiers, Director of Admissions Services 3 minute read If you’re reading today’s article, connecting and engaging with teenagers and other young people is probably a core part of your job. Both can definitely be a challenge. A big reason why is the words and language that get …

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Admissions, College Information Sessions, E-Mail, First Impression, Letters, Phone Calls, Social Media, Standing Out, Text Messaging, Using Personalization, Virtual Events · July 7, 2020

Wow! Are Your Communications Making Them Feel Like This?

By Jeremy Tiers, Director of Admissions Services      "I got through 10 lines of the handbook and just put it down because it became so frustrating and overwhelming at times.” That quote came from San Antonio Spurs forward DeMar DeRozan last week when he was asked about the 113-page health …

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Admissions, E-Mail, Phone Calls, Text Messaging, Transparency · January 21, 2020

Stop Using These Phrases During Phone Calls (and in emails and texts)

By Jeremy Tiers, Director of Admissions Services      Considering how hard it is to get and keep the attention of young people these days, it’s important to know which words and phrases to avoid. Over the past few years I’ve shared many of them with you, but there are two phrases that a …

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Admissions, E-Mail, Letters, Phone Calls, Psychology, Social Media, Text Messaging · October 29, 2019

Are Your Communications Wearing Them Out?

By Jeremy Tiers, Director of Admissions Services      The world we live in is full of choices. We’re all getting marketed to daily from so many different directions that our brains quickly get tired. Add in the growth of social networking apps and the fact that just about everybody’s …

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