By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Let‘s talk about something you probably already know. This generation of prospective students thinks differently than a lot of college admissions and marketing professionals. I’m bringing this up because a …
Two Quick Tips to Personalize Your Emails
By Jeremy Tiers, Senior Director of Admissions Services 2 minute read This might shock you, but only 14% of high school seniors and juniors we’ve surveyed over the past year feel like the communications they received (or were receiving) from colleges and universities felt very …
A Smart Recruiting Move I Want You to Make
By Jeremy Tiers, Senior Director of Admissions Services 2 minute read If you’re like most admissions offices, you’re dealing with this scenario right now. You’ve got a list of rising senior inquiries who haven’t signed up yet for a campus visit and aren’t responding to your …
Focus On Getting Their Attention First
By Jeremy Tiers, Director of Admissions Services 3 minute read Last week we talked about the importance of early personalized communication with rising seniors. If you missed that article, I encourage you to read it here. There’s a better than average chance that what you send this …
It’s Time We Talk About Juniors
By Jeremy Tiers, Director of Admissions Services 5 minute read We’re nearing the end of May, and most colleges and universities remain focused on converting admitted students from the Class of 2021 as well as preventing melt from those who have deposited/committed. There’s another …
Time To Stop Doing These Two Things?
By Jeremy Tiers, Director of Admissions Services 3 minute read If you’re reading today’s article, connecting and engaging with teenagers and other young people is probably a core part of your job. Both can definitely be a challenge. A big reason why is the words and language that get …