By Jeremy Tiers, Director of Admissions Services Discussions about authenticity and personalization have dominated my summer. They were hot topics at the recent eduWeb Digital Summit. Conversations about them consistently pop up in my Twitter and LinkedIn feeds. I’m now getting …
A Quick But Super Important Reminder
By Jeremy Tiers, Director of Admissions Services College admissions professionals are, by nature, a process-oriented group. New names come into your CRM, you begin sending them various communications, and you make every effort to secure a campus visit or get them to apply as quickly …
How to Figure Out If All Those New Names Are Really Interested
By Jeremy Tiers, Director of Admissions Services During my travels the past few weeks, two clients posed the same question that’s probably on the mind of a lot of admissions counselors and directors as they comb through a new list of names for this next recruiting cycle: “How do I find out if this …
Developing Your Recruiting Relationship
by Jeremy Tiers, Director of Admissions Services At a time when colleges and universities are looking especially hard at the bottom line, admissions professionals must be able to consistently market and sell their school to prospective students and their parents. That’s the bottom line. One of the …
How This Approach Will Help You Increase Your Enrollment
by Jeremy Tiers, Director of Admissions Services During a recent layover at O’Hare airport in Chicago while on my way to lead one of our staff training workshops, I did what I usually do between flights - pay a visit to Starbucks. While waiting to pick up my order I heard the barista say “Germany.” …