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Admissions, Anticipation · November 15, 2016

Anticipation As a Student Recruitment Strategy

by Jeremy Tiers, Director of Admissions Services There are just over 40 days left until Christmas. Sorry, but my 7-year old daughter decided to start the countdown this past weekend. She came across a toy that she wants, and now she’s full of anticipation. If you’ve got kids, or even a young niece …

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Admissions · November 8, 2016

How Transparent Are You With Prospects and Parents?

by Jeremy Tiers, Director of Admissions Services I’m really excited about this week’s admissions newsletter! In addition to my article on transparency during the student recruitment process, I’ve also included links to terrific pieces written by my good friends Amber Rich and John Brubaker. You’ll …

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Admissions · November 1, 2016

Right After They Visit Campus You Should Be…

by Jeremy Tiers, Director of Admissions Services …(Fill in the blank). If I asked you what those next few words should be, what would you tell me? What do you think your admissions team, specifically counselors, should be doing right after a prospective student visits your campus? I’m asking you …

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Admissions, Strategy · October 25, 2016

Are You Making These Recruiting Mistakes? (Ask Yourself Today)

by Jeremy Tiers, Director of Admissions Services She took a big step. Scratch that, I think she took an enormous step, and I was excited to be a small part of it! Let me explain what I’m talking about. Earlier this year we partnered with this particular admissions counselor and the rest of her …

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Admissions, Objections · October 18, 2016

Determining If Your Prospect’s Objection Is Real

by Jeremy Tiers, Director of Admissions Services They usually come up earlier rather than later – "Your campus is too small", "It’s too close to home, and I already know everything", "The food options aren’t great","The weather stinks". The list goes on and on. Your prospects list objections as to …

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Admissions, E-Mail, First Impression, Letters · October 11, 2016

How to Make the Most of All Those New Prospect Names

by Jeremy Tiers, Director of Admissions Services As your admissions team navigates through college fairs and high school visits I’m sure everyone has been accumulating plenty of new names to add to your database. A popular question I’m asked this time of year goes something like, “How do we get …

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