By Jeremy Tiers, Director of Admissions Services In last week’s article I talked about authenticity and personalization. A number of newsletter readers sent me emails with follow-up questions (which I’m always up for answering), including asking about appropriate goals and calls to …
Giving Them More Authenticity and Personalization
By Jeremy Tiers, Director of Admissions Services Discussions about authenticity and personalization have dominated my summer. They were hot topics at last week’s eduWeb Digital Summit. Conversations about them consistently pop up in my Twitter and LinkedIn feeds. I’m now getting …
Successful Admissions Counselors Do This
By Jeremy Tiers, Director of Admissions Services Today’s article is another quick read. The idea for it came after a conversation I had yesterday in Philadelphia at the eduWeb Digital Summit. Enjoy! The most successful admissions counselors I know are able to get prospective …
A Quick But Super Important Reminder
By Jeremy Tiers, Director of Admissions Services College admissions professionals are, by nature, a process-oriented group. New names come into your CRM, you begin sending them various communications, and you make every effort to secure a campus visit or get them to apply as …
What’s Your Plan for This?
By Jeremy Tiers, Director of Admissions Services What’s the first communication piece that your school is sending or will be sending a new inquiry or prospect? I’m asking because it’s an extremely important communication (maybe the most important one). Plus it’s something that …
Little Things You Can Do That Will Make A Big Impact
By Jeremy Tiers, Director of Admissions Services Little things, especially when they’re unexpected, can make a big impact. Case in point last weekend during our drive home from a trip to visit family. We were on the tail end of a 12-hour drive and stopped at McAlister’s for a quick …