By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Last week Ethan Penland and I were having a conversation with one of our college partners about their event messaging. The Director in particular was asking about trends related to students visiting a campus …
A Mistake I Keep Seeing In Communications
By Ethan Penland, Director of Admissions Services 2 minute read During the fall each year I love the influx of prospective student communications that come to my inbox. As a “stealth inquiry” for many schools, I get the opportunity to read and see what new campaigns are being created to …
Students Say Talk About These Things First
By Jeremy Tiers, Senior Director of Admissions Services 3 minute read How many young people like starting conversations? If you just said “Zero”, “None” or something similar, I get it. Trying to find ways to immediately connect with today’s prospective student is definitely …
Travel Season Tips And Advice
By Jeremy Tiers, Senior Director of Admissions Services 5 minute read This week I’ll be in the New York City area to lead my thirteenth and final summer training workshop. As you might imagine, fall travel season has been a popular topic lately, especially as I’ve been speaking with …
6 Useful Tips for New Counselors
By Ethan Penland, Director of Admissions Services 3 minute read I remember my first day on the job as an Admissions Officer at the University of North Georgia, and I truly did not really know what to expect other than I had a personal expectation of wanting to do a good job and make an …
What Makes You Different Than Everybody Else?
By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Most of the emails, letters, and brochures that colleges and universities are sending prospective students right now are filled with facts, figures, history, and blanket, generalized statements. You know the ones I’m …