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Admissions, Increasing Engagement, Strategy · May 23, 2023

Don’t Make This Mistake With Your Late Applicants

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read   Last week I received an email from a Director who’s part of my newsletter community asking for advice on how to best proceed with “late” applicants who have recently been admitted. The biggest thing I cautioned her and her …

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Admissions, Strategy, Winning Solutions · May 16, 2023

Advice And Tips For Preventing Summer Melt

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read   As deposits for the fall continue to trickle in, a big focus for most enrollment leaders and admission teams is preventing ‘summer melt.’ Losing 7-10%, or more, of your incoming class can turn a winning year into a down …

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Admissions, Decision Time, Effective Questioning, Strategy · May 2, 2023

What You Should Do When Students Choose Another School

By Jeremy Tiers, Senior Director of Admissions Services  4 minute read   Hearing that a student has chosen another college can be hard, especially if you were feeling like your school was going to be the pick. Even if you do everything to the best of your ability, you will still receive some …

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Admissions, Conversion and Yield, Decision Time, Parents, Strategy · April 25, 2023

Important Advice If You Want More Deposits

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read   Raise your hand if you haven’t intentionally communicated with the parents of your admitted students in a way that feels personal. I’m asking because you have students who want to deposit, but their parents …

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Admissions, Closing, Conversion and Yield, Sales Basics, Standing Out, Strategy, Using Personalization · January 3, 2023

Are You Doing This Enough?

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read I continue to find that too often colleges and universities don’t give prospective students and their parents (at all stages) enough of this when sharing different things about their student experience and value …

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Admissions, Creative Approaches, Sales Basics, Strategy, Transparency · October 25, 2022

Things You Can Do To Be More Authentic

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read “Stop making college life seem too perfect. We know it's going to be difficult, so be genuine and true about it, and tell us about challenges and your resources when we need assistance.” “When a college talks too …

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