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Admissions, Conversion and Yield, Strategy · May 10, 2022

How To Effectively Recruit Those Late Seniors

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read What if you only have a month or two to convince those new inquiries that your school is the right fit? While your approach needs a little tweaking, a lot of the same traditional tactics that we teach admissions …

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Admissions, Conversion and Yield, Parents, Strategy · April 19, 2022

One More Tip For Getting Deposits

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read After last week’s article, a handful of admissions counselors emailed me looking for additional advice and tips to help generate more deposits. If you’re looking for a commitment from an admitted student, here’s …

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Admissions, Conversion and Yield, E-Mail, Strategy · January 18, 2022

Advice To Help With Incomplete Apps

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read Despite your reminders, there’s a good chance you’ve still got a decent number of students who have incomplete applications or missing materials. Something’s wrong, right? Maybe, or maybe not. For some it’s a …

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Admissions, Conversion and Yield, Psychology, Strategy · December 7, 2021

You Need To Assume This

By Jeremy Tiers, Senior Director of Admissions Services 2 minute read We’ve talked before about why saying, “Reach out to me if you have any questions” is not an effective communication strategy with prospective students. It’s not direct or intentional enough. Oftentimes, even the most …

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Admissions, Effective Questioning, Sales Basics, Strategy · October 19, 2021

You Should Never Ask This Question

By Jeremy Tiers, Senior Director of Admissions Services 2 minute read Depending on how you phrase questions you’re either going to get no answer, the “right” answer (Aka the answer a prospective student thinks they’re supposed to give you), or an insightful answer full of valuable context …

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Admissions, Increasing Engagement, Sales Basics, Strategy, Using Personalization · September 28, 2021

Do You Know What They’re Really Thinking?

By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Let‘s talk about something you probably already know. This generation of prospective students thinks differently than a lot of college admissions and marketing professionals. I’m bringing this up because a …

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