By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Despite your reminders, there’s a good chance you’ve still got a decent number of students who have incomplete applications or missing materials. Something’s wrong, right? Maybe, or maybe not. For some it’s a …
You Need To Assume This
By Jeremy Tiers, Senior Director of Admissions Services 2 minute read We’ve talked before about why saying, “Reach out to me if you have any questions” is not an effective communication strategy with prospective students. It’s not direct or intentional enough. Oftentimes, even the most …
You Should Never Ask This Question
By Jeremy Tiers, Senior Director of Admissions Services 2 minute read Depending on how you phrase questions you’re either going to get no answer, the “right” answer (Aka the answer a prospective student thinks they’re supposed to give you), or an insightful answer full of valuable context …
Do You Know What They’re Really Thinking?
By Jeremy Tiers, Senior Director of Admissions Services 3 minute read Let‘s talk about something you probably already know. This generation of prospective students thinks differently than a lot of college admissions and marketing professionals. I’m bringing this up because a …
Stop Saying These Three Words
By Jeremy Tiers, Senior Director of Admissions Services 2 minute read Considering how hard it is to get and keep the attention of young people these days it’s important to know which phrases and words to avoid. There are three words in particular that a lot of admissions counselors, …
Watch Out For These Two Things
By Jeremy Tiers, Director of Admissions Services 3 minute read In eight years of studying how students make their college decisions, and how to influence those decisions, we’ve seen two opinions that are becoming harder and harder to change when it comes to a student’s mindset. I’m …