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Admissions, Building Trust, Campus Visit, E-Mail, Increasing Engagement · May 24, 2022

Don’t Do These Two Things

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read Last week while I was in Orlando speaking at an admissions association’s annual conference, there was one question that multiple leaders asked me in different ways. It went something like this – “Jeremy, what are …

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Admissions, Building Trust, Improving Customer Service, Professional Development, Sales Basics, Standing Out · April 27, 2021

How Can I Help?

By Jeremy Tiers, Director of Admissions Services 2 minute read In almost every episode of the TV show New Amsterdam, Medical Director Dr. Max Goodwin asks “How can I help?” It’s hard for any of us to truly help someone until we get to know them – their current situation, frustrations, …

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Admissions, Building Trust, Consistency, Conversion and Yield, Decision Time · February 9, 2021

Let’s Talk About College Decision-Making Factors

By Jeremy Tiers, Director of Admissions Services 3 minute read During a recent training workshop we were talking about college decision-making factors – what students say is very important and what’s not that important. One of the counselors went on to ask me what will be different for …

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Admissions, Building Trust, Conversion and Yield, Improving Customer Service, Sales Basics, Standing Out, Virtual Events · September 22, 2020

What Would They Say About You?

By Jeremy Tiers, Director of Admissions Services   Normally this time of year admissions teams would be having a lot of in-person conversations with prospective students. They’d be talking with students at their high schools or college fairs, and students would be visiting campus in sizeable …

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Admissions, Building Trust, Timeline · July 14, 2020

Don’t Forget to Talk About These Two Things

By Jeremy Tiers, Director of Admissions Services      Last month I shared an article with a list of questions that you should ask rising seniors if you want to get them talking. One of those questions was, “Walk me through how you’re going to make your college decision.” Ask most teenagers …

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Admissions, Building Trust, Increasing Engagement, Psychology, Sales Basics · June 30, 2020

The Importance of Context, and How to Give It

By Jeremy Tiers, Director of Admissions Services      Too often colleges and universities don’t give prospective students and parents enough context when sharing different parts of their school’s story and value proposition. How often have you heard something like, “We have professors that …

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