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Admissions, Building Trust, Creative Approaches, Improving Customer Service, Sales Basics, Standing Out, Storytelling · August 22, 2023

Tip To Help You Be More Genuine

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read   As humans we value honesty and authenticity from others, a lot. Unfortunately, most prospective students continue to feel like the communications they receive during their college search are copied and pasted to the …

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Admissions, Building Trust, E-Mail, Improving Customer Service, Letters, Phone Calls, Standing Out, Text Messaging · July 18, 2023

Stop Sounding So Robotic And Scripted

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read   Whenever we ask students to offer advice about communicating with their generation during the college search process, feedback similar to these three quotes appears every single time. “A lot of the mail and …

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Admissions, Building Trust, First Impression, Increasing Engagement, Parents, Using Personalization · May 9, 2023

3 Mistakes I Want You To Avoid

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read   Last week while I was leading a training for an admissions team in Georgia, one of the topics we discussed was effective early communication with the next class of students, namely your 2024 inquiries. I shared a number of …

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Admissions, Building Trust, Creative Approaches, Effective Questioning, Fear, Psychology · February 21, 2023

You’re Not Always Getting The Whole Truth

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read   About once a month I get asked by either an admissions counselor or leader if I believe prospective students (as well as some parents) don’t always reveal the whole truth during various college conversations. My …

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Admissions, Building Trust, Improving Customer Service, Professional Development · September 27, 2022

Tips For Building Better Relationships

By Jeremy Tiers, Senior Director of Admissions Services  3 minute read Last week at the NACAC National Conference in Houston an overwhelming theme was the power of networking and relationships, and how much connections with people who share a similar drive, passion, and vision …

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Admissions, Building Trust, Campus Visit, E-Mail, Increasing Engagement · May 24, 2022

Don’t Do These Two Things

By Jeremy Tiers, Senior Director of Admissions Services  2 minute read Last week while I was in Orlando speaking at an admissions association’s annual conference, there was one question that multiple leaders asked me in different ways. It went something like this – “Jeremy, what are …

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